Author

Robert J. Dolan

11 known books newest first

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Books

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11 books
Marketing Management

Marketing Management

2001
Power pricing

Power pricing

1996
Managing the new product development process

Managing the new product development process

1993
Strategic Marketing Management

Strategic Marketing Management

1992
Strategic Marketing Management (Practice of Management)

Strategic Marketing Management (Practice of Management)

1992
Marketing Management

Marketing Management

Year unknown John A. Quelch and Robert J. Dolan
Marketing management readings

Marketing management readings

Year unknown Benson P. Shapiro, Robert J. Dolan, and John A. Quelch
Marketing Strategy

Marketing Strategy

Year unknown
Positioning and pricing the produ...

Positioning and pricing the product line

Year unknown
Quantity discounts in competitive...

Quantity discounts in competitive situations

Year unknown
Strategic marketing management

Strategic marketing management

Year unknown

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