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Executive's guide to e-business

by Martin V. Deise

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"Executive's Guide to E-Business: From Tactics to Strategy offers a new model that prepares you to implement the changes necessary to guide your company through the dynamic e-business panorama. This model provides a holistic view of e-business, placing all of the key issues within a simple, understandable framework. Further, it clarifies the e-business positions a company can occupy and presents a detailed analysis of the benefits, pitfalls, technologies, and implications of each."--BOOK JACKET.