The Quest for Global Dominance

Description

In The Quest for Global Dominance they present the lessons from their twenty-year study of over two hundred corporations. They argue that, in order for a company to create and maintain its position as a globally dominant player, executives must ensure that their company leads its industry in four essential tasks." "The Quest for Global Dominance provides executives with leading-edge ideas on how to accomplish these tasks in a manner that makes them easy to put into action."--Jacket.